WordPress vs. Blogger – Which is Better?

WordPress and Blogger ComparisionThere might have been a time when you thought you’d never move your blog from the Blogger platform to WordPress. Maybe you’re a little rebellious and don’t want to move it because everybody else is using WordPress. Whatever the reason is, now is the time to move from Blogger to WordPress, but don’t just take our word for it. Here is a full comparison of the two and why you should move.

Content Ownership

Starting with one of the most important issues when looking at WordPress vs. Blogger, it’s important to understand your rights to the content of your blog. If you host your blog with WordPress, on a domain name you own and with a hosting account you own, there’s no question about who owns the content. However, when you use Blogger, it’s not so black and white.

Blogger is owned by Google and they provide a free platform for your blog, which is a good thing. However, as you add content, you may own the words, but you don’t really have much control over it. If Google decides they don’t care for your content, they can cancel your Blogger account and all your hard work will disappear.

You may still have the content on your computer and might be able to upload it elsewhere, but it won’t be on your Blogger blog any longer. With WordPress, you don’t have this issue. You own the domain name and the hosting, so you don’t need to worry about content ownership. If your host doesn’t like your content and cancels your account (which is incredibly rare), you just move everything over to a new hosting company.

Here’s how the ACTUAL Google terms of service read:

“When you upload or otherwise submit content to our Services, you give Google (and those we work with) a worldwide license to use, host, store, reproduce, modify, create derivative works (such as those resulting from translations, adaptations or other changes we make so that your content works better with our Services), communicate, publish, publicly perform, publicly display and distribute such content.”

What Makes WordPress Different From Blogger

The biggest difference when you look at WordPress vs. Blogger is the ownership of everything. With Blogger, Google basically owns every bit of work you put into your blog. This isn’t the case with WordPress. It’s like paying for a storage unit instead of trusting your cousin to keep your prized possessions safe in his garage.

On top of the rights you gain with using WordPress through your own domain and hosting account, you also gain easier backup options. Simply install the right plugin (free of charge) and you can receive a weekly email with all your content backed up. This isn’t as easy with Blogger.

The SEO Difference Between Blogger vs. WordPress

Another huge reason to move from Blogger to WordPress is the SEO benefits you gain. Blogger doesn’t provide any built-in SEO benefits. This makes it much harder to get your Blogger blog to move up the Google search results quickly. It’s not impossible, but you’re certainly not doing yourself any favors.

WordPress provides many built features to help you with your SEO. You can use plugins, such as WordPress SEO by Yoast or All-in-one SEO to gain an advantage. There are many other plugins you can use free of charge or pay for, to ensure you’re using correct SEO strategies.

The Final Decision

WordPress vs. BloggerAfter looking at these key areas between WordPress and Blogger, it’s clear to see the benefits you gain from moving to WordPress. As a blogger, it’s important to give yourself the best tools and the right platform for your overall success. Moving from Bloggers to WordPress may seem like a big job, but once it’s done, you’ll be happy you made the move.

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